Are Motorcycle Rallies Dead?

I heard a friend who has manufactured motorcycle products for the last 20 years say that, “Motorcycle rallies are dead”. Although the total number of attendees at motorcycle rallies across the US is down because of the price of gas and the weakening economy; rallies are just going through a cycle.

Motorcycles are more popular today than ever and along with the surge in popularity over the last 5 or so years, so did the number of bike rallies and events. From an economic standpoint, there supply of rallies outweighed the demand. What we are seeing right now is the weaker rallies going under and the strong rallies surviving.

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